Tuesday, September 8, 2009

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Here is a 1/4 page front/back flyer project that I just completed for Calvary Chapel Montebello, CA USA. It's a flyer promoting their "Beauty for Ashes" outreach at the end of September 2009. This outreach is for those who are battling alcohol and drug abuse. I decided on this image from istock photo because I feel it communicates the desperate prayer of the woman to God for help for her husband, son or loved one who is battling addiction.

At first, I wanted to use purely b&w and some dark grays, but I decided to use a warmer sepia tone. Like the colors you would see when a storm is about to clear on a Winter's day. I added the sun rays through the dry tree as a visual effect that God is listening to this woman's cry. I placed the "ice rink" scratches for a rough effect because at times when you pray, it's often a rough battle. You must be disciplined to do so. Especially when praying for others. I know for myself, I catch myself thinking God is some kind of magic genie in the sky asking Him to grant me all my wants. May it not be so! Thanks for reading and viewing!